sponsorship基本解释
n.赞助；倡议；保证人地位；教父母身份
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n.赞助；倡议；保证人地位；教父母身份
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noun
1. the act of sponsoring (either officially or financially)
1. 资助(金);赞助(金);资金支持
Sponsorship is financial support given by a sponsor.
e.g. Campbell is one of an ever-growing number of skiers in need of sponsorship...
坎贝尔是越来越多需要得到资助的滑雪运动员之一。
e.g. Private sponsorships only accounted for a third of all arts funding last year.
个人赞助只占去年所有艺术基金的三分之一。
2. 赞助行为;资助行为
Sponsorship of something is the act of sponsoring it.
e.g. When it is done properly, arts sponsorship can be more effective than advertising.
如果方式得当的话，艺术赞助可能比做广告更有效。
1. 赞助式广告：通过以上四个角度分析企业战略规划. 答:(1)旗帜广告(Banner),(2) 按钮广告(Button),(3)赞助式广告(sponsorship),(4)关键字广告(Keyword)要清晰这些广告方式的详细表现形式和优缺点.
2. sponsorship
2. 赞助商：而显示型广告包括横幅 (banner)、富媒体(rich media)、数位影音 (digital video)与赞助商(sponsorship)等,整体市占仅为 33% ,去年总收入为76亿美元. 而若从广告付费的模式来看,以绩效为基础 (performance-based) 的网路广告逐渐成长,
